As a design discipline, exhibition design is both symbiotic and exploratory, overlapping a wide range of other research, design and craft skills and subjects.
As an exhibition designer, curiosity and creativity join in harmony during the early stages, to help generate themes and ideas to interpret the narrative or story of the exhibition.
As a graphic designer, designing exhibitions, images and text are at the core ingredients that inform the decisions made as the design takes shape.
Combining image and text through often large format graphics is the most effective means of communicating to a wide audience of visitors.
As a designer, it is important to be aware of fundamental characteristic of visitor behaviour when experiencing exhibition environments;
People remember
10% of what they read
20% of what they see
50% of what they hear
90% of what they do
Museum exhibition
Museums are responsible for the storage, conservation, research and interpretation of cultural heritage.
The role of the designer is to provide access to collections and displays both in and out of storage.
Museum collections represent all aspects of life and community, over time and place, they are the repository of our collective material culture and a real and tangible link to the past.
Great Visitor Experiences